One of South America's most stable and prosperous nations, Chile's unusual, ribbon-like shape has given it a hugely varied climate and a multi-ethnic society. Sound economic policies, maintained consistently since the 1980s, have contributed to steady economic growth and have more than halved poverty rates. Chile's economy is heavily reliant on copper mining (60% of its exports).

Simplicity is FTI's preferred affiliate in Chile. We have collaborated on a number of projects, including communications work for an international NGO, as well as jointly consulted on one of the biggest transactions in the history of the Chilean financial system.

Company Address: 
Presidente Errázuriz 2999, 4th Floor, Las Condes, Santiago
Matías Cartajena Vodanovic, founder and CEO
Contact e-mail:
+56 9 8234 5379 or +56 2 2810 0900

Simplicity provides an innovative two-fold approach that articulates both strategic communications and corporate advertising challenges, in order to improve clients' reputation through simple and results-driven solutions. Their service offering includes media and leaders relations, financial communication, crisis and reputation management, internal communications and research. They are one of the leading companies in Chile in crisis management, and also design strategies to enhance their clients' brand and business values through brand PR, creative consulting, advertising, branding, digital, production and storytelling.

With over 30 people, the team at Simplicity is composed of senior specialists in each of the service areas, namely communications and corporate advertising. Teams are always composed of one partner leading client engagement in order to ensure timely and high quality results.  

Clients include the AFP Modelo, Asociación Nacional de Fútbol (ANFP), Clínica Las Condes, Cuerpo de Bomberos de Santiago, Desafío Levantemos Chile, Gamma Capital, Grup Peralada, Grupo Boldt, Grupo Familia, Grupo Patio, Grupo Saesa, Inmobiliaria PY, La Fábrica Patio Outlet, Los Héroes Caja de Compensación, Mall Patio Rancagua, Monsanto, Ojos que ven Corazón que siente, Ovalle Casino & Resort, Pucobre, Sistema Educacional Santo Tomás, Tecno Fast, Tucapel.